Virginia Postrel Quotes

Apart from differentiating our spaces with design, we also look for buildings that have distinctive character. We make sure every seat is a good one.

I really like LED signs because I feel like they're a really easy way to decorate a house and make it feel like it's a lot cooler than it actually is.

We think of Starbucks not as a coffee company but a media company.

Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.

In most people's vocabularies, design means veneer. It's interior decorating. It's the fabric of the curtains and the sofa. But to me, nothing could be further from the meaning of design.

For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.

In a modern loft, you can't just fill a space with furniture. Each piece has to be perfect.

Perfection would be something that you see in 'Architectural Digest.'

Everyone wants to be a designer.

In architecture and interiors, as well as fashion, there is an interaction that is both functional and aesthetic.

When it comes to Starbucks, I take every threat very personally.

A lot of people don't get it, but I design from the inside out so that the finished product looks inevitable somehow. I think it's important to create spaces that people like to be in, that are humanistic.

Character design, like story design, requires a hook to grab the reader's attention.

To me, lighting really sets the mood for a room. A 40 watt bulb in a cheap lamp is the same as a 40 watt bulb in an expensive one.

When you buy things that are expensive, like a sofa or something that really feels like an investment, you need to keep it as plain as possible, as simple as possible. Make sure that it's a clean design that will work with whatever style you want it to.

The Coke bottle is a masterpiece of scientific, functional planning. In simpler terms, I would describe the bottle as well thought out, logical, sparing of material and pleasant to look at.

Design must be functional, and functionality must be translated into visual aesthetics without any reliance on gimmicks that have to be explained.

I'm just not very interested in decoration.

Being a decorator allowed me to see what about people's environments made them happy. And what things they could do to have more light and color and joy in their daily lives.

Lighting is an essential way to change the mood of a room, especially if you can use dimmers.

If you don't have an emotionally engaging design for a device, no one will care about it.

Of course, I did lots of what would be called graphic design now, what used to be called commercial art.

I think people will walk into the Starbucks store and overnight recognize the significant difference between what Starbucks represents day-in and day-out and all the other coffee companies that have been serving coffee in India for so many years.

Design, whether it's on your body or in your home, is the same thing. It's mixing different colors, different textures, and unexpected patterns - elements that you wouldn't often put together in an interesting way.

If you watched companies such as Sony and Samsung grow, they focused first on features and then on industrial design, which made their products look and feel better.