David Ogilvy Quotes
The best ideas come as jokes. Make your thinking as funny as possible.
Citations
Ogilvy, David. Ogilvy on Advertising. Vintage Books, 1983, p. 16.
Related Quotes
David Mackenzie Ogilvy CBE was a British advertising tycoon, founder of Ogilvy & Mather, and known as the "Father of Advertising". Trained at the Gallup research organisation, he attributed the success of his campaigns to meticulous research into consumer habits.