Art Spiegelman Quotes

Books have become products, like cereal or perfume or deodorant.

The Rock and Roll Hall of Fame is marketing. You've got a bunch of faceless people in a back room who trademark a name that sounds very official. Well, if you had thought of it first, you would have been the Rock and Roll Hall of Fame.

Philosophically, I don't like doing commercials.

I fell in love with commerce and the opportunities that come with compelling visual storytelling.

I'm a label that wants to sell. I believe in clothes.

In America, even revolutions need a commercial sponsor.

Everything in our world is branded.

I don't like ads. I don't like selling things. That's not me.

It might be bold to put your work into the world unadorned, but it's probably ineffective.

Good marketing offers us a view of the world. Bad marketing offers us a product to buy.

Disney produces fabulous movies around certain characters, and then they commercialize that engagement through toys, books, cruises.

'American Idol,' for me, is fizzling out. They can't package me, man... I'm an artist that's created this concept but used the 'American Idol' machine as a marketing tool.

I have been asked what would I ban immediately if I could. Advertising.

Business – the world's work – is the sale of lies: Not goods, but trade-marks; and still more and more In every branch becomes the sale of money.

Advertising isn't a science. It's persuasion. And persuasion is an art.

I'm only a product like a cake of soap, to be sold as well as possible.

Commerce seems to be covering every aspect of our lives now. Which me, because I'm a romantic, is sad for me to say.

There's a lot of guys who use their likeness - to do movies, and do other business stuff, but not too many guys are actually making product. I'm making product, it's a different thing. A lot of guys are holding up Coke cans and get paid a lot of money to do that, but no one's making a Coke can. I'm the guy that's trying to make the Coke can.

You have to learn how to read contracts, how to position yourself, and about marketing. That is why you find the most successful artists are the ones who can mix creativity with business.

Stealing something from Apple is the most innovative way to be seen as an innovative, digital-first company.

I really don't believe in the word 'selling out.'

If I had done 'Go, New York, Go' for the Spurs, it might not have worked. It really taught me a lot about demographics and tastes and styles. I never went to business school, so that whole experience was my crash course in marketing, contracts, negotiations, and product launches.

I'm a brand type guy and we want to make sure that 'Gas Monkey' is out there in every arena that we can be. I'm also never short on ideas and I usually try to get them out there at all times.

People like to put music and art up against the dehumanizing character of commerce and business corporations.

As members of a social species endowed with large brains, we are natural-born marketers. Capitalism, the economic system that has elevated innumerable people out of abject poverty and misery, is founded on marketing. Everything that defines your daily existence has the indelible marks of marketing on it.