Seth Godin Quotes
Now, before sliced bread was invented in the 1910s I wonder what they said? Like the greatest invention since the telegraph or something. But... the thing about the invention of sliced bread is this - that for the first 15 years after sliced bread was available no one bought it; no one knew about it; it was a complete and total failure.
Topics
Bread
Consumer Behavior, Consumerism, Anti-Consumerism
Firsts
Social Change
Years
Commercial Success
Consumer Awareness
Historical Context
Innovation Adoption
Innovative Products
Market Failure
Marketing Challenges
Product Adoption
Product Marketing
Technological Advancements
Product Rejection
Citations
Godin, Seth. "How to get your ideas to spread." TED, Feb. 2003.
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Seth W. Godin is an American author and former dot com business executive.