Roberta Williams Quotes

Anyone who says they want to make a game that becomes a cult classic is kinda screwy, right? I mean, you want to reach the largest audience you can.

It's nice to have a game that sells a million copies.

'Borderlands' came out of nowhere to appease the gnawing hunger left behind with the dearth of quality dungeon crawlers on the market.

Gamers are everywhere, coming in all ages and genders, and developers have grown up, too.

With the players Madden is definitely king and that's probably why it's been one of the top selling games all these years and will probably continue to be.

Shelf-life for a regular video game usually is about three to five years, and that's it.

But I've been surprised over the years. I mean, someone told me the other day that maybe 360 million people have played this game in the world. That's a lot of people.

Guitar Hero has been so successful that a lot of people were questioning how it was possible to innovate on the most successful franchise of its kind.

In the early days of the video game business, everybody played. The question is, what happened? My theory - and I think it's pretty well borne out - is that in the '80s, games got gory, and that lost the women. And then they got complex, and that lost the casual gamer.

There are more players on 'Fallout Shelter' than all of my games combined. That's a little sobering at times. It's not a good or bad thing.

The video game industry traditionally has been a very male-dominated field. You know, with the advent of the iPhone, the number of women gamers exploded.

The main thing that excites me is that games are successful everywhere now. Now it's successful everywhere, and that's really important for the health of the industry.

I am the head of development at Giant Spacekat, a Boston-based studio that's an industry leader in making games for women. We are passionate about creating narrative games for the avalanche of new consumers who don't fit the old gamer stereotype.

'Fortnite' really is just the perfect storm of a game. You have the fact that it's free to play on almost every platform, and everything about the game is enjoyable.

Here's a hypothesis I seriously believe: If there hadn't been a 'Pokemon' game, maybe the market for handheld game devices would have gone extinct.

Blue Shift' is a game that I'm very proud of.

'Warcraft' has always had a far higher percentage of women players than a lot of other games. It has always been a very welcoming environment for women.

'Star Fox' is a fan favorite.

I'm happy that you can play 'Morrowind' now on an Xbox One, as it's backwards compatible.

The appeal of Wii to nongamers has taken away some of the seasonality of sales we've come to expect in the past.

The video game business is primarily a male-oriented business. And I have three girls. And you see the things that are important to them in their game experiences are the social interaction. They love the ability to chat with their friends. They love the ability to have some connection online with other people.

Super Mario RPG was one of my very favorite games when I was a kid.

In particular, in the Americas that I have responsibility for, 'Zelda' is a franchise that is very well developed.

Casino games are the one kind of content that has stood the test of time for decades.

We started to have more women and little girls in our audience, where it started to be 40 percent female that sat in our live audience. So I think, when that was happening and the women were stepping up and saying, 'Hey we can do what the men do,' and then you saw it on a reality show, it was just inevitable for us to have this women's evolution.