Urban Meyer Quotes
Just do the best to do things the right way.
Meyer, Urban, and Wayne Coffey. Above the Line: Lessons in Leadership and Life from a Championship Season. Penguin Press, 2015, p. 18.
In the early 21st century America’s world image, credibility, and popularity had plummeted to new lows. The George W. Bush administration spent millions of dollars on public diplomacy – public relations, propaganda, and image building using the techniques of Madison Avenue to change the world perception of America. Veteran diplomats like Kissinger advised that the Bush was going about it backwards. If America did the right things, world opinion would appreciate it and America’s credibility will follow as it has throughout most of the 20th century. Most foreign politicians and journalists tended to agree. It had been Bush’s policies and practices that had been disliked. They were understood, it was argued, and did not need to be better explained—just changed.
Urban Frank Meyer III is an American football coach who is the head coach of the Jacksonville Jaguars of the National Football League (NFL). Meyer previously served as the head coach of the Bowling Green Falcons from 2001 to 2002, the Utah Utes from 2003 to 2004, the Florida Gators from 2005 to 2010, and the Ohio State Buckeyes from 2012 to 2018. He retired from coaching in 2019 at the end of the Rose Bowl, and stayed at Ohio State as an assistant athletic director and was also an analyst for Fox Sports, appearing weekly on their Big Noon Kickoff pre-game show. In 2021 Meyer came out of retirement to become the head coach of the Jaguars, marking his first job in the NFL.