David Cunliffe Quotes
I've been really clear that my first job as leader of the Labour Party and co-leader of the labour movement is to engage with our base.
Cunliffe, David. "Labour Leadership Victory Speech." Scoop Independent News, 15 Sept. 2013.
This appears to be the first use of the term 'grass roots' in the context of political activity. See James A. Reed for a slightly earlier use of the term in another context.
David Richard Cunliffe QSO is a New Zealand management consultant and former politician who was Leader of the New Zealand Labour Party and Leader of the Opposition from September 2013 to September 2014. He was Member of Parliament (MP) for Titirangi and then New Lynn for the Labour Party between 1999 and 2017. He served as the Minister of Health, Minister for Communications and Information Technology and Minister of Immigration for the Fifth Labour Government of New Zealand from October 2007 until November 2008.