Tom Peters Quotes


It's this simple: You are a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called You. Except this: Start today. Or else.


Citations

Peters, Tom. "The Brand Called You." Fast Company, 31 Aug. 1997.

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Tom Peters
Tom Peters
  • Born: November 7, 1942
  • Nationality: American
  • Profession: Author, Consultant

Thomas J. Peters is an American writer on business management practices, best known for In Search of Excellence (co-authored with Robert H. Waterman Jr).