William Morris Quotes
If there is a reason for keeping the wall very quiet, choose a pattern that works all over without pronounced lines...Put very succinctly, architectural effect depends upon a nice balance of horizontal, vertical and oblique. No rules can say how much of each; so nothing can really take the place of feeling and good judgement.
Morris, William. "Making the Best of It." Hopes and Fears for Art, Ellis and White, 1882, p. 153.
William Morris was a British textile designer, poet, novelist, translator and socialist activist associated with the British Arts and Crafts Movement. He was a major contributor to the revival of traditional British textile arts and methods of production. His literary contributions helped to establish the modern fantasy genre, while he helped win acceptance of socialism in fin de siècle Great Britain.