Sallie Krawcheck Quotes

It's important to understand how people perceive risk, and how that translates into investment behavior.

Instead of dumping all my money on an independent film that nobody would watch and most people would make fun of behind my back, I decided, 'I'm just going to buy a house.'

People with a lot of money aren't in the business of throwing it away, and those paying footballers' wages, organising parking spaces for dead sharks, and even, dare I say it, buying iPads, are doing it because, for them, it's worth the money.

The willingness to take risk is largely a function of wealth.

I'd say it's that most people think that very wealthy people take huge risks and that's why they have huge rewards. But the very best on earth are completely obsessed with not losing money. That sounds overly simplistic, but they know that if you lost 50 percent, it takes 100 percent to get even. Most people don't make that math in their head, so it takes years and years. They are obsessed with not losing money.

In the area of trading, it is now an academically demonstrated fact that women tend to be a little bit more risk-adverse. They don't move positions as quickly and as erratically as men. Maybe it is a bit less profitably, but I think it would have been less risky.

I have a perverse attraction to risk. Not physical risk but emotional, financial risk - anything than can't kill you immediately.

Suning Appliance has no problem of financial risk. Do you think I'm risky? I'm definitely not risky.

I am very conservative. I don't invest in anything that is risky. If someone comes to me with a project idea, I let them risk their money, not mine.

I have a million dollars in the stock market, because if I lose a million dollars, I don't personally care.

If I could have come in for $10m, I would have done that. I've been pretty smart with my money. I'm playing because I want to play this game here - I want the opportunity.

Between calculated risk and reckless decision-making lies the dividing line between profit and loss.

If you are not making any mistakes, you are being excessively risk-averse. Investing involves risk, and that means you will occasionally be wrong. And although it is okay to be wrong, it is not okay to stay wrong.

By going solo I could lose a fortune but money is not important.

People are very reluctant to invest unless they know it's going to be a sure thing, and let's face it: film is never a sure thing.

I turn over a lot of money for a lot of people and I'm the smallest fish in it.

If you think in terms of major losses, because losses loom much larger than gains - that's a very well-established finding - you tend to be very risk-averse. When you think in terms of wealth, you tend to be much less risk-averse.

When you have less risk, you have more fun. You can take risks. It's much easier to take risks when there's less money on the line.

Silicon Valley has infinite access to capital and can lose money indefinitely.

My risk tolerance is higher than some people's, but it's not nearly as high as some people's. I don't want to exaggerate my bravado. I haven't been on the front lines. I haven't ever stepped on a land mine.

I think about where I grew up and how I grew up: my dad was making $25,000 a year. Taking a chance wasn't really taking a chance. It was like you were going for something better. To me, there wasn't that much risk involved.

I've found that a lot of successful poker players grew up poor. And I'm convinced that poor people have a risk tolerance that rich people don't have because poor people fundamentally don't value money that much because they're used to not having it.

Entrepreneurs love to view risk as binary. The more you put on the line, the greater the potential for reward.

I chose to invest everything in my own private companies.

I think the people who've been the most overconfident in our business in the last decade have been the people that called themselves risk managers.