Seth Godin Quotes

Marketing, when done well, is about story telling.

My main goal is to tell a story.

Story is what's most important.

Find the simple story in the product, and present it in an articulate and intelligent, persuasive way.

You have to know the story that you're telling, and you have to know the tone in which the story is being told.

I just always try to find an interesting story and tell it well. That's a hard enough thing to do, whether it's a piece of fiction or it's a small piece of reality. I just look for good story.

All Marketers are liars tell stories.

Storytelling is the game. It's what we all do. It's why Nike is Nike, it's why Apple is Apple, it's why Walt Disney built Disney World and it's why Vince McMahon makes a billion dollars.

Rather than saying people aren't interested when things don't take off, you should take it on yourself to say, 'I'm not doing a great job of telling the story in a way that makes it interesting.'

If you want to get across an idea, wrap it up in person.

No story lives unless someone wants to listen.

Every great brand is like a great story.

Comedy can take you a lot further in getting your point across. People are entertained, and then, by being entertained, they get your point.

When I give a speech, I tell it like a story.

You know when you're telling these little stories? Here's a good idea: have a point. It makes it so much more interesting for the listener!

No story lives unless someone wants to listen. So thank you, all of you.

What the readers want is a good story, and what the writers always want to luck into, it's a good story.

Tell the readers a story! Because without a story, you are merely using words to prove you can string them together in logical sentences.

Living and breathing an authentic story is the best way to survive in a conversation-rich world.

What I've learned is, if I have to go out and speak, the best way to get people's attention is to tell them a story, tell them a story that came from my corazón.

If it's commercial fiction that you want to write, it's story, story, story. You've got to get a story where if you tell it to somebody in a paragraph, they'll go, "Tell me more." And then when you start to write it, they continue to want to read more. And if you don't, it won't work.

A performance can have amazing visuals and special effects, but it has to tell a good story, even if that story isn't original.

At the end of the day, storytelling is actually very simple in its origin as long as there are people who want to tell stories and there are people who want to hear them.

How well you tell your story determines how well your customers tell your story.

There is no sale without the story; no knockout without the setup.