Steve Jobs Quotes

Every once in a while, a new technology, an old problem, and a big idea turn into an innovation.

I want something completely new and different to happen, and lots of it. Stuff that makes us change the way we think about a market or the world. Something that inspires a new generation of crazy startups doing crazy things.

We need these figures who don't exactly go against the grain but create a new grain.

I always follow the same idea: Start small and disrupt to create something big.

You talk about Steve Jobs when he came out with the iPhone, and everyone thought it was amazing: you touch it and move the screen.

To innovate is not to reform.

Disruption is a critical element of the evolution of technology - from the positive and negative aspects of disruption a typical pattern emerges, as new technologies come to market and subsequently take hold.

My show was revolutionary, ground-breaking. When I came on the scene, people were not doing a thing.

One new feature or fresh take can change everything.

A lot of technologies in the world were unusual in the beginning, and became standard. That's the beauty of bottom-up entrepreneurship and innovations.

And you know, I've had great fun turning quite a lot of different industries on their head and making sure those industries will never be the same again, because Virgin went in and took them on.

I think I can change the game.

Changes do occur often with such suddenness in ways not foreseen except by isolated thinkers far removed from the consensus of their day.

… people who have built a business doing it the old way think it would be better if things could be more stable for longer periods of time. But you have to remember, new inventions are not inherently disruptive. Invention is only disruptive if customers say, “Hey, I like this better than the old way”.

This is the age of disruption.

I want to change the game and break through the nonsense without any Establishment help.

What is now commonplace was once not, and I think that's a testament to what it means to really break the mold and push the limits.

My goal isn't to be one of the best; it's to change the game, to change the way things work.

We wanted to do something really, really different, something next level, and use new technology and things.

I just want to change the game.

Shun the incremental and go for the leap.

We've reached the end of incrementalism. Only those companies that are capable of creating industry revolutions will prosper in the new economy.

We want to challenge the established ideas with new ideas.

Our industry does not respect tradition - it only respects innovation.

The trouble with innovation is that truly innovative ideas often look like bad ideas at the time.