Alan Sugar Quotes
During negotiations nothing is gained by attacking people's comfort zones.
Citations
Sugar, Alan. What You See Is What You Get: My Autobiography. Pan Macmillan, 2010.
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Alan Michael Sugar, Baron Sugar is a British business magnate, media personality, author, politician, and political adviser. In 1968, he started what would later become his largest business venture, consumer electronics company Amstrad. In 2007, he sold his remaining interest in the company in a deal to BSkyB for £125m.