N. Bhaskara Rao Quotes

Polling is an art as well as a science, and the art of crafting good questions is still vital.

There's a lot of work to be done in the polling world, and a need to continue to rethink how we do what we do. We also need to be more open to the idea that any one input - in this case, polls - may not be the only way to hear what people are saying.

There are so many things the people who take polls never get around to asking.

Public opinion polls are rather like children in a garden, digging things up all the time to see how they're growing.

All of the studies we do in my group are quantified.

At the beginning of all experimental work stands the choice of the appropriate technique of investigation.

Surveys give us a way of finding out what people across the country are thinking.

We don't base our opinions on the Gallup Poll.

I would rather not depend on sophisticated statistics to demonstrate behavior. I prefer to design experiments that will produce interocular effects—hit you between the eyes.

I think polling methodology is broken.

When you know absolutely nothing about the topic, make your forecast by asking a carefully selected probability sample of 300 others who don't know the answer either.

I'm a pollster by trade, so I'm into things that are actually quantifiable.

Surveys show that surveys never lie.

I have certainly amassed many historical research gathering skills.

Everyone takes surveys. Whoever makes a statement about human behavior has engaged in a survey of some sort.

The type of measure used placed constraints on which statistics can be used.

Polls are frequently taken to try to tease out or determine likely directions and trends, but once taken, they belong to the past, requiring that new polls be taken.

Sampling, statisticians have told us, is a much more effective way of getting a good census.

I soon became convinced... that all the theorizing would be empty brain exercise and therefore a waste of time unless one first ascertained what the population of the universe really consists of.

We saw that our customers required help beyond the data sets they had and that they could benefit from a wider opinion. So we built SurveyMonkey Audience, and we've now got 4 million users who signed up to take surveys. Our clients can choose the demographic they want to hear from, and we can provide that sample.

I did a lot of background and research on 'End Of Watch,' and I definitely used certain skills that I learned.

People doing the kind of sound research that I'm interested in still have a difficult time.

I had been writing for about twelve years. I knew pretty well how you could find things out, but I had never been trained in an academic way how to go about the research.

Traditional market researchers are cold and calculating and scientific.

There are so many ways to do research - even watching old Ealing comedies, watching people getting on and off buses in London, looking at household interiors.