If you had to pay separately for just PBS, probably, sadly, not a majority of Americans would do that. So there's many channels, whether it's Discovery Channel or C-SPAN or many, many others, that just aren't viable.
HBO is not an advertiser-based model, it's a subscription model. So what's significant to HBO is not necessarily the debut of an episode, it's the cumulative numbers.
As both a consumer and producer of newspaper articles, I have no beef with pay walls. But before signing up, I read the fine print.
I've personally unsubscribed from Netflix twice because I've been frustrated with changes in their catalog.
The reason people talk about cable cutting is they imagine the price burden will get so high that people won't be able to pay it. They're missing something: that the actual price of the electronic package is going down. They've got their Internet, phone, TV, all of it. Now people are using more and more stuff for less.
I think, at the end of the day, Stockhouse will have free services supported by advertising, but we'll also have a number of subscription services.
I don't think people realize the extent to which TV networks are hurt when they carry public broadcasting. I think the estimate is that they lose a half-million dollars for a half day's programming.
