New media is like a megaphone. It amplifies your ability to reach more people.
In conversation marketing, you're providing a service, a continuing dialogue whose course through the Web is unknown. The more value it adds to the ecosystem, the more it will be shared, amplified and celebrated.
Do you know, that is the root of the whole trouble - has been one of the roots at any rate - is people hearing things and then imagining some more and magnifying it and multiplying it.
The fact of being reported increases the apparent extent of a deplorable development by a factor of ten.
The dark side of social media is that, within seconds, anything can be blown out of proportion and taken out of context. And it's very difficult not to get swept up in it all.
Yeah, look, I think what we have with the social media and the digital media, and all the telecommunications we have today is a big megaphone, amplification.
To promote laughter without joining in it greatly heightens the effect.
Social media can blow anything out of proportion.
If we need simple narratives so people can amplify and spread them, are we forced to engage only with the simplest of problems?
Sometimes arguments get publicized so much that it gets blown all the hell out of proportion.
Social media amplifies the loudest voices.