It is quality rather than quantity that matters.
People buy products if they're better.
Quality has to be caused, not controlled.
I design for the use of a building and the place and for the people who use it... the reputation for arrogance comes because when work is offered to me, I look whether I can find a genuine interest in quality.
There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.
Everything I do and everything Pixar does is based on a simple rule: Quality is the best business plan, period.
Our customers are quality maniacs.
I'm drawn more to quality, and so if the quality is in television, I go in that direction. If it's in film, I go in that direction. But I don't limit myself or discriminate against any of the mediums.
At HBO, you've just basically got a studio full of artistically driven smart guys and women who really care about the quality first and foremost.
