We see families making a vacation out of a NASCAR event. The average drive is 200 miles so they're often going to spend a few days with us.
NASCAR fans are very knowledgeable and very passionate.
All those people who go to NASCAR and sing country & western songs and live in Tennessee, they totally ignore me, they don't come to my shows, I just don't exist for them and they don't exist for me.
In the last three years of racing I've met as many women fans as men fans, and in NASCAR it's the same thing. My wife loves cars, but the difference is she doesn't have 20 years of understanding the background of them. She basically drives them and uses her gut feelings as to which is best.
I'm from Florida, and my family somehow is really into country music. We're all southern in a way: My grandpa hunts, my uncle's, like, a redneck, and we're all NASCAR fans.
I try to help out everyone at NASCAR whenever I can. It will always be a special place for me and certainly my family, so I'll do whatever I can to help the industry.
People recognize the size and scope of NASCAR but at the same time we are constantly underserved by the media coverage.
In NASCAR, we pride ourselves on being accessible to fans.
The France family is locked and loaded in its dedication to Nascar.
