A good scenario doesn't make a good science fiction story - but it's a setting within which a good science fiction story might be told.
Every story has a place where it deserves to be told.
Any setting can be a good setting for a novel.
From my years of teaching creative writing, I know that new writers take the setting for granted, as simply a place to set the action, but setting is a vital element in fiction writing and deserves serious treatment.
In fact, the only way to inspire people to embrace change is through setting a narrative and telling a story. It can be central to innovation and change, and at the same time it can preserve tradition and memories.
It is the privilege of tale-tellers to open their story in an inn, the free rendezvous of all travellers, and where the humour of each displays itself, without ceremony or restraint.
I think by writing about a place with great specificity, you manage to make it universal.
A digital director shouldn't be out front, but a campaign manager's job is to set a narrative.
I have a very acute sense of place and time, so all of my stories are rooted in a place and a time.
