We need to have a taste factor in our life. It isn't about what's popular; it's about what's really good.
It doesn't have to glitter to be gold.
Old is authentic. Old is genuine. Old is valuable.
Advertising is to a genuine article what manure is to land, - it largely increases the product.
You can't fake quality any more than you can fake a good meal.
It's that same quality I've been talking about. It's neither contrived, nor surprising and smart, not baffling, not witty, not interesting, not cynical, it can't be planned and it probably can't even be described. It's just good.
I think it's a great time to put out quality work, and it will speak for itself. You don't have to work so hard at being successful at it, because it is something that people want, so when they want it and it is good, then they're going to get it and continue to give it to other people.
That which has not a real excellency and value in it self, entertains no longer than the giddy Humour which recommended it to us holds.
What I love about Nivea is they're all about authenticity. The brand isn't pretending to be anything it isn't.
