Compelling Message Quotes

By the way, conversely, one thing I've learned in my career, beginning when I ran for mayor, is that a lot of older voters are among the most excited about a younger candidate. So, you know, I think somebody of any age can deliver a compelling message.

Make the important interesting.

It's much easier to spend a lot of time making your microphone louder than it is working on making your message more compelling.

I've written a lot of other books and this book [Tears we cannot stop] was different. I couldn't just say what I wanted to say in the same style that I said it in those other books. I felt compelled to preach.

When you have an important story to tell, the words you need seem to come of their own accord.

Every once in a while a voice appears that cuts through it all. As Hemmingway said, 'the truth has a certain ring to it.' When you hear the voice of Billy Vaughn you will hear the voice of an American manthe type of American who produces a Navy SEAL.

When I'm making something I need it to be catchy - I need it to hit the sweet spot.

The purer our message, the more compelling it is to consumers.