Communication Tactics Quotes

All propaganda must be so popular and on such an intellectual level, that even the most stupid of those towards whom it is directed will understand it. Therefore, the intellectual level of the propaganda must be lower the larger the number of people who are to be influenced by it.

There are certain times you rattle the press's cages, and other times you don't, and you have to be discerning about it.

Obama has figured out the best method to prepare the way for his verbal Houdini acts: Use political noise as the tune-up din before the aria. Perhaps his body temperature is so low, it sometimes takes him too long to break out the song.

Here's the latest from the Pentagon -- the generals are worried that the White House is spreading itself thin by trying to fight a war on two fronts; Afghanistan and Fox News.

When I went on Fox News people asked me why I was going on those shows. Are you kidding? You have to go, especially to people you don't agree with.

Communication is always "propaganda." The emitter always wants "to get something across."

Donald Trump said it was his idea for [Sarah] Palin to bring up her son at the rally.

When I didn't argue he was satisfied he had persuaded me, and was not the first to make that mistake.

The thing which Reagan did, which was great, was he won the people. He marginalized the media. And that's what you need, an intellectual agility.

We Deveauxs preferred to talk you to death, rather than face you in physical combat.

I'm not proud of it, but I'm a great liar when I travel. I smile and lie, and things are smooth.

You don't let the other side define the campaign.

Never answer a hypothetical question. It gets you beyond where you want to be.

Fighting with the media almost always is a mistake. You can't win the argument, the media has the last word, and most times your argument is not justified.

Beware of the conversationalist who adds "in other words." He is merely starting afresh.

At court one becomes a sort of human ant eater, and learns to catch one's prey by one's tongue.

New study reveals men like to cuddle. Another study reveals men will say anything to get into bed with a woman.

Don't start an argument with somebody who has a microphone when you don't. They'll make you look like chopped liver.

Some battles are won with swords and spears, others with quills and ravens.

There are some occasions in which a man must tell half his secret, in order to conceal the rest: but there is seldom one in which a man should tell it all.

Something is definitely wrong with the Democratic brand. Everyone believes there is a problem. But we diagnose the problem quite differently.

The British capitalize on their accent when they don't want you to know what they're saying. But if you wake them up at 4 A.M., they speak perfect English, the same as we do.

I can't just tell the guys I want the ball, I have to do it with my body language.

Stop playing verbal games with me, madam, or I shall go out into that ballroom, find your mother, and bring her here

"Which side are you on" asks a question. That's one of the most powerful, persuasive ways to make a case, to say something, to advertise something or to communicate it. Don't make a statement. Ask a question.