Algorithms are great, but they're very limited in what they can do as far as playing songs and playing a mood.
If I can drive down the road in my car and listen to XM satellite, and when a song gets beamed into my car, it can tell me who wrote the song and what the damn lyrics are, why, when you broadcast a digital signal of a film, can't it speak to your television to set up a list of settings to show the film in the way that it was meant to be shown?
Today, you have platforms that teach you everything from opening your own YouTube channel to using Shazam.
I'm totally anonymous until I open my bloody mouth and people recognize the voice.
What I can offer the game is creating a sound that, when you hear it, you know it's mine.
Everyone talks about how much data's in the world. Except, actually, 80% of it is pretty blind to computers. I mean, it can store it. But if it's a movie, a poem, a song, it doesn't know what it's actually saying or doing.
I use Shazam all the time.
I like to have recognizable themes and sounds that really connect to the project and that you can identify with that particular project. My goal is always, 'When that theme comes on - even if you're not in the room - you hear it and say, 'Oh my show is starting, I gotta watch.'
I can tell you that I can always recognize a Boston song, even if it's in a noisy place. I can hear that it's Boston even before I know what song it is. If a Boston song comes on in a club or somewhere, I notice that it's Boston, and the second thing I notice is what song it is.
My aunt was so attuned to commercials that she could always identify the voiceover actor.
