Anticipating Needs Quotes

You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.

I stay ready so I don't have to get ready.

Service to many leads to greatness-great respect, great satisfaction. Success is not having to wait until someone goes to Hong Kong before you get a camera.

When you're thirsty, it's too late to think about digging a well.

Prepare far enough in advance, and just about anything is possible.

If you have everything prepared, the rest will take care of itself.

Every business needs to get out of their own mindset and into the aspirational mindsets of their customers and clients and create services and products that are beyond their customers' imagination but will be what they 'gotta have' in the future.

Look for what's missing. Many advisors can tell a President how to improve what's proposed or what's gone amiss. Few are able to see what isn't there.

It is better to prepare and prevent than it is to repair and repent.

The issue is not to ask your customers what they want today, but to try to imagine what the customer is going to want in a world where, for instance, their cellphone is in their glasses.

The more you prepare beforehand, the more relaxed and creative and effective you’ll be when it counts.

What characteristics are most important in creative workers? One quality you need is inventiveness. You need to be able to take whatever product or service you are providing and figure out ways of making it better, faster, cheaper. The other quality is empathy and insight into what people might want, even though they don't even know their wants, probably because there's no product or service to test their wants.

Better to be too early and have to try again, than be too late and have to catch up.

Winners know what makes people tick by effectively tapping into our fears and aspirations. By listening very carefully and then repeating almost word-for-word exactly what they've heard, winners know how to articulate compelling needs—and products to satisfy those needs—that people didn't even know they wanted.

When you're thirsty it's too late to think about digging a well.

I just invent, then wait until man comes around to needing what I've invented.

I tend to over-prepare my shot lists.

That's when you know for sure somebody loves you. They figure out what you need and they give it to you - without you asking.

Great leaders and great organizations are good at seeing what most of us can’t see. They are good at giving us things we would never think of asking for.

If you're not overprepared, you're underprepared.

Saying that something is accessible gives it this implication that people need something, and thinking that we know what people need or want is really unpleasant. I don't like to think that way, like, predicting what it is that the people want.

A ready person never needs to get ready.

My routine is all about preparation.

Don’t ask our customers what they want. Ask yourself what they would want if they knew what you know of what is possible for us to do for them. The burden is on us to understand the consumer’s needs sufficiently to answer that question.

When we launch a product, we're already working on the next one. And possibly even the next, next one.