William Hanna Quotes

I'm trying to build a brand, so I can sell Keyshawn Johnson products in stores. You know, paint, rugs, carpet, drapery, fabrics, blankets, towels, hardware, plates.

When a record co. finds a guy now, they want to own everything. They want to own the rights to market that person's particular name. They want a piece of the action all the way through.

Look at all the Misfits products that came out. We never made a dime off it.

Books have become products, like cereal or perfume or deodorant.

He was about building up the Trump name and then selling it and leasing it in as many different ways as possible.

To be honest, the real money is in merchandising and performances.

I'm trying to build a Disney. Not only as a creator, but also be able to create universes where then that content can go into toys, and live on multimedia platforms, whether it's apps, books, movies, cartoons. It's like building a whole world, which takes a lot of money.

Getting direct consumer revenue through movies or games or other culture products is something that we are very suitable for.

Disney's clearly in the business of doing giant tent pole movies based on properties that they own. And that's what they should be doing because they're great at doing that.

I learned how to take other people's mechanisms of promoting their stuff through me as opposed to promoting my own stuff, as far as getting Snoop DeVilles, SnoopDeGrills, Snoop Doggy Dogg biscuits, Snoop Dogg record label, Snoop Dogg bubble gum, Snoop Youth Football League.

Sequels are not done for the audience or cinema or the filmmakers. It's for the distributor. The film becomes a brand.

I happen to like selling clothes as much as creating them. It isn't relevant unless it sells.

Disney produces fabulous movies around certain characters, and then they commercialize that engagement through toys, books, cruises.

There's a lot of guys who use their likeness - to do movies, and do other business stuff, but not too many guys are actually making product. I'm making product, it's a different thing. A lot of guys are holding up Coke cans and get paid a lot of money to do that, but no one's making a Coke can. I'm the guy that's trying to make the Coke can.

Nokia's industry-leading intellectual property has the potential to create significant value for our licensees and our shareholders.

It's not in the interest of the artist to think of his market.

When I came out of college, shoe companies can identify marketable people, and I think I was identified as someone who could potentially move some units and merchandise.

If you really think about it, when watching television, you have product placement all the time.

I was the founder of the 'Cartoon Bank' in the '90s. I was interested in finding ways for cartoonists to supplement their incomes.

They know they got the TV ad, they know they got the name recognition, they know that they can do a tie in with McDonald's or some fast food outlet and the money is just gonna flow in.

Leave a movie audience inspired, and they will want to ingrain that movie into their lives with the toys, branded food products, soundtracks, and clothing they buy.

I haven't sold to the movies. In other words, I haven't gotten any enormous checks yet.

This is the world we live in, isn't it? Tons of spin-offs; people reboot things very quickly. I was amazed how quickly they made a Wolverine movie, then, 'Let's do another origins Wolverine movie.'

We really believe that Walt Disney is a very able company with great depth and a great set of franchises.

I wanted control over the merchandising, the actual packaging of the product. That was a big factor. The only way for me to exercise control on all those levels was to start my own label.