Seth Godin Quotes


Two different things: A crowd is a tribe without a leader. A crowd is a tribe without communication. Most organizations spend their time marketing to the crowd. Smart organizations assemble the tribe.


Citations

Godin, Seth. Tribes: We Need You to Lead Us. Portfolio, 2008.

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Seth Godin
Seth Godin
  • Born: July 10, 1960
  • Nationality: American
  • Profession: Author, Entrepreneur

Seth W. Godin is an American author and former dot com business executive.