David Ogilvy Quotes
The line between pride in our work and neurotic obstinacy is a narrow one. We make our recommendations clear. But we do not grudge our clients the right to the final say. It is their money.
Citations
Ogilvy, David. Confessions of an Advertising Man. Atheneum, 1963.
Related Quotes
David Mackenzie Ogilvy CBE was a British advertising tycoon, founder of Ogilvy & Mather, and known as the "Father of Advertising". Trained at the Gallup research organisation, he attributed the success of his campaigns to meticulous research into consumer habits.