James Cameron Quotes

I want a certificate that allows me to make as big a box office as possible.

You don't leave behind box office scores or how many dollars changed hands.

To make money, it may be important to win the Academy Award, for it might mean another ten million dollars at the box office.

They thought in terms of: whatever you had that started you at the box office, this was it.

I reckon this could mean another 10 million at the box office.

You know how many movies it took Tom Cruise before he was making 5, 6 million dollars? It probably took a billion dollars in box office.

If I want to be a leading man in a film, box office numbers count because producers have invested money. I see no wrong in that process.

I want my films to make money first. Awards and all can come later.

It's not necessary that every film has to hit Rs 100 crore box office, or the Rs 50 crore budget. If the film makes double of its project budget, we consider that a hit, and that also means that the film is in profit.

We want box office success, critical acclaim, awards and everything else. But I think when the audience likes a film, that appreciation is far more fulfilling, far more satisfying than any award.

The box office performance of a film is instrumental in an actor being perceived as saleable.

There's only one barometer for the commercial success of a film and that's the box office. The obsession with box office doesn't annoy me. It's the main part of the business, if you get irritated with the main part then you're in trouble.

I would never want to do a content-driven film with a box office life of Rs 20 crore.

It grossed something like 12 million dollars and started a cycle of so-called boy-meets-ghoul horror films.

It's all about commerce. Movies are not made like paintings, where you can make them for free and put them at the side. Movies are supposed to make money.

And yes, it is harder to make movies because budgets are getting smaller, and the companies stocks are down. The only good news on the horizon is that box office has been up by something like 23% from last year, which is great for us. It's still the cheapest form of entertainment.

I think films would get a lot better if people paid leaving the cinema. There's a whole business plan of opening terrible films in hundreds of cinemas and then closing them when the word of mouth gets out.

Hollywood expects you to experiment but on a film that makes money and if you don't make money, you're to blame. Your job is to make money.

To be quite honest, numbers don't tell you everything because audience reactions differ. Some of the biggest films at the box office are not necessarily films that everyone has loved, they just opened to a good response.

Women perform great in the box office. Audiences want to see lead female characters.

If I can sell tickets to my movies like Red Sonja or Last Action Hero, you know I can sell just about anything.

Everybody who's making the movies needs to work hard to make sure they're good. And if you don't show up and see the movies and support them financially, no one is going to make them. It's going to change unless it makes money. That's the long and short of it. You have to give in to the fact that it's a business.

I think there are some people that are capable of making a sequel more special than the original. And we have seen that when the original 'Terminator' came out, then Jim Cameron outdid himself with the sequel. Then it became the highest grossing movie of the year when it came out in 1991.

The main thing about awards in movies is that they can serve as an economic surge for the film. If you're movie gets nominated for any award it does it a big favour. People might go and see it again... they won't give up on it.

Fundamentally, the most important thing is to get the film made for me and to get as many people to see it as possible. And if I help that, then - I know I help that, let's put it that way. I do know that I help that. It is called show business.