Frank Luntz Quotes


The ability to connect and communicate is one of the most powerful, and you cannot find anyone who has been truly successful in life that doesn't have that ability because you've got to motivate, and you've got to -frankly, you have to influence.


Citations

Luntz, Frank. Interview. Talk of the Nation, NPR, 1 Mar. 2011.

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Frank Luntz
Frank Luntz
  • Born: February 23, 1962
  • Nationality: American
  • Profession: Republican Party Strategist, Communication Consultant, Political Pollster

Frank Ian Luntz is an American political and communications consultant, pollster and pundit, best known for developing talking points and other messaging for Republican causes. His work has included assistance with messaging for Newt Gingrich's Contract with America, and public relations support for pro-Israel policies in the Israeli–Palestinian conflict. He advocated use of vocabulary crafted to produce a desired effect; including use of the term death tax instead of estate tax, and climate change instead of global warming.