Guy Kawasaki Quotes


Smart, well-meaning people get it wrong when they start believing that the world owes them something and that the rules are different for them.


Citations

Kawasaki, Guy. Enchantment: The Art of Changing Hearts, Minds, and Actions. Portfolio/Penguin, 2011.

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Guy Kawasaki
Guy Kawasaki
  • Born: August 30, 1954
  • Nationality: American
  • Profession: Author, Former Apple Fellow

Guy Takeo Kawasaki is an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word evangelist in marketing the Macintosh as an "Apple evangelist" and the concepts of evangelism marketing and technology evangelism/platform evangelism in general.