Marshall McLuhan Quotes

Achilles exists only through Homer . Take away the art of writing from this world , and you will probably take away its glory .

For people who are coming out of an oral tradition, it is very exciting to get into reading and writing and it is quite interesting how frequently people want to write their own story. Sometimes it is straight history - this is how we came about, how our town was created, a lot of that kind of effort, as soon as literacy came. The first thing you wanted to do was to put something down about who you are or how you are related to you neighbors. Then the next stage would be the stories, the cultural part of the story: this is the kind of world our ancestors made or aspired to.

The words that bore the deathless verse of Homer from bard to a group of fascinated hearers, and with whose fading sounds the poems passed beyond recall, are fixed on the printed page in a hundred tongues. They carry to a million eyes what once could reach but a hundred ears.

My family is filled with wonderful storytellers. I lack their gift of gab, so it's a relief to be able to write.

Long before writing, people were telling each other stories and the audiobook goes all the way back to that tradition.

The spoken discourse may roll on strongly as the great tidal wave; but, like the wave, it dies at last feebly on the sands. It is heard by few, remembered by still fewer, and fades away, like an echo in the mountains, leaving no token of power. It is the written human speech, that gave power and permanence to human thought.

I am a story teller. If I wanted to send a message I would have written a sermon.

We can never know, for the good reason that writing is the destruction of every voice, every origin. Writing is that neuter, that composite, that obliquity into which our subject flees, the black-and-white where all identity is lost, beginning with the very identity of the body that writes.

There's something, I think, that gets lost when we write something - something gets lost in the translation. So I speak everything out, and it's more important how it sounds. And applying that to more formal aspects of writing.

The art of declamation has been sinking in value from the moment that speakers were foolish enough to publish, and hearers wise enough to read.

Writing comes into being to retain information across time and across space. Before writing, communication is evanescent and local; sounds carry a few yards and fade to oblivion. The evanescence of the spoken word went without saying. So fleeting was speech that the rare phenomenon of the echo, a sound heard once and then again, seemed a sort of magic.

The way you write affects what you say.

You know," King said, "I'm not much good at telling stories. That sounds like a paradox, but it's not; it's the reason I write them down.

All history was at first oral.

The real community of man, in the midst of all the self-contradictory simulacra of community, is the community of those who seek the truth, of the potential knowers, that is, in principle, of all men to the extent they desire to know. But in fact this includes only a few, the true friends, as Plato was to Aristotle at the very moment they were disagreeing about the nature of the good.

I have no interest in the printed word. I would continue to write if there were no writing and no print. I put my words down for a matter of memory. They are more made to be spoken than to be read.

Less and less frequently do we encounter people with the ability to tell a tale properly. More and more often there is embarrassment all around when the wish to hear a story is expressed. It is as if something that seemed inalienable to us, the securest among our possessions, were taken from us: the ability to exchange our experiences...Experience has fallen in value. And it looks as if it is continuing to fall into bottomlessness.

Socrates... Whom well inspir'd the oracle pronounc'd Wisest of men.

I don't use the social media but I can see the effects in my own correspondence. I get a ton of correspondence. It used to be hard copy and now it's a very limited amount of actual letters people write. So it's mostly email.

There is a form of literature that is a deed, and a form that is only talk, and the latter passes away like a conversation.

Hegel says that Truth is a great word and the thing is greater still. With Dave we never seemed to get past the word.

Beneath the surface of repartee and mock seriousness, [Plato's Phaedrus] is asking whether we ought to prefer a neuter form of speech to the kind which is ever getting us aroused over things and provoking an expense of spirit.

The Sophists had this idea: Forget this idea of what's true or not—what you want to do is rhetoric; you want to be able to persuade the audience and have the audience think you're smart and cool. And Socrates and Plato, basically their whole idea is, "Bullshit. There is such a thing as truth, and it's not all just how to say what you say so that you get a good job or get laid, or whatever it is people think they want.

People have always told tales. Long before humanity learned to write and gradually became literate, everybody told tales to everybody else and everybody listened to everybody else's tales. Before long it became clear that some of the still illiterate storytellers told more and better tales than others, that is, they could make more people believe their lies.

And Numenius, the Pythagorean philosopher, expressly writes: 'For what is Plato, but Moses speaking in Attic Greek.'