Jane McGonigal Quotes

Often the most important moment in the design process is figuring out what the right question is.

The profession of being a creative thinker is not so obvious.

Creating something is all about problem-solving.

This is what I like about being a designer: You can't really get it until you see it.

Design is an iterative process. One idea often builds on another.

Isn't the drawing board the place where all the best work happens? It's not a bad thing to go back there. It's the entire point.

I enjoy creating new ideas, working on new creative projects.

I'm not a craftsman of graphics or art or film. I'm more of an idea generator and manufacturer.

When you have a creative mind it doesn't stop going.

Man cannot produce a single work without the assistance of the slow, assiduous, corrosive worm of thought.

It really hasn't been demonstrated at any level by any major corporation that it can nurture what is euphemistically called creativity.

I sit, I think, I make some drawings. As a designer, you cannot retire totally.

Without this playing with fantasy no creative work has ever yet come to birth. The debt we owe to the play of the imagination is incalculable.

There are really three parts to the creative process. First there is inspiration, then there is the execution, and finally there is the release.

I want to spend my time between the creation of ideas and the creation of things.

Imagination is the air of mind.

I like working intensely, then going away and thinking about it, working out why it didn't work and then coming back to it. It makes the work richer, I think.

Our economy is built upon convergent thinkers, people that execute things, get them done. But artists and designers are divergent thinkers: they expand the horizon of possibilities.

I like entertainment and think mastery is good, though I don't feel like a master. If a theme means having a story that's legible, then that's certainly what we do. But we don't treat design as an add-on layer.

I have a strong sense that every project is an invention, which is not a word I hear being used in architecture courses.

My training and my inclination is to invent.

That's the way I work: I try to imagine what I would like to see.

I studied to be an architect. And I find tremendous similarities between building a company and the design process. Businesses have to do their planning on the fly in a fashion similar to an architect sketching.

Recognizing the need is the primary condition for design.

I like the creative aspect of developing a project.