Ben Horowitz Quotes


I emphasize to C.E.O.s, you have to have a story in the minds of the employees. It's hard to memorize objectives, but it's easy to remember a story.


Citations

Horowitz, Ben. Interview with Adam Bryant. "The Importance of a Story." The New York Times, 15 Oct. 2011.

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Ben Horowitz
Ben Horowitz
  • Born: June 13, 1966
  • Nationality: American
  • Profession: Co-founder Opsware Andreessen Horowitz

Benjamin Abraham Horowitz is an American businessman, investor, blogger, and author. He is a technology entrepreneur and co-founder along with Marc Andreessen of the venture capital firm Andreessen Horowitz. He previously co-founded and served as president and chief executive officer of the enterprise software company Opsware, which Hewlett-Packard acquired in 2007. Horowitz is the author of The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers, a book about startups, and What You Do Is Who You Are: How to Create Your Business Culture.