Jorgen Vig Knudstorp Quotes


I don't like stuff that can only go into one set; I want stuff that can be applied across sets. It's a more real Lego building experience. And, of course, it's the same from a manufacturing point of view. I want elements that are universal; that gives me the best economics and best utilisation of the mould.


Citations

Robertson, David C., and Bill Breen. Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry. Crown Business, 2013.

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Jorgen Vig Knudstorp
Jorgen Vig Knudstorp
  • Born: November 21, 1968
  • Nationality: Danish
  • Profession: Businessman

Jørgen Vig Knudstorp is a Danish businessman, who was the executive chairman and former CEO of the Lego Group. He succeeded Kjeld Kirk Kristiansen.