Edith Widder Quotes
I developed an optical lure that imitates certain types of bioluminescent displays that I think might be attractive to large predators. The other way to do it is just use dead bait, but I think dead bait attracts scavengers, and we wanted to attract active predators.
Citations
Widder, Edith. "How We Found the Giant Squid." TED, Mar. 2013.
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Edith Anne "Edie" Widder Smith (born 1951) is an American oceanographer, marine biologist, and the Co-founder, CEO and Senior Scientist at the Ocean Research & Conservation Association.