Gad Saad Quotes
Consumer behaviour is a powerful realm from which to explore our biological heritage.
Topics
Human Nature
Natural Selection
Human Behaviour
Biological Heritage
Biological Influences
Cognitive Processes
Consumer Behaviour
Consumer Psychology
Cultural Influences
Evolutionary Psychology
Human Biology
Instinctual Behaviors
Social Interactions
Survival Strategies
Biological Roots
Biological Influence
Citations
Saad, Gad. The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature, Prometheus Books, 2011.
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Gad Saad is a Lebanese-Canadian evolutionary psychologist and professor in the John Molson School of Business at Concordia University who is known for applying evolutionary psychology to marketing and consumer behaviour. He also writes a blog for Psychology Today, and hosts a YouTube channel titled "The Saad Truth".