Steven Levy Quotes
All through the 1980s, Apple kept its prices high. There were many reasons Microsoft's much bigger user base managed to resist moving to the GUI - but price was high among them.
Citations
Levy, Steven. Insanely Great: The Life and Times of Macintosh, the Computer that Changed Everything. Viking Press, 1994.
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Steven Levy (born 1951) is an American journalist who has written several books on computers, technology, cryptography, the internet, cybersecurity, and privacy.