Saul Bass Quotes


A new 'look' for any organization cannot be a papier-mache cover, tacked on with Scotch tape under the heading of 'beautification.' It has to be based on a probing examination of the company and the people who work for it. As a result, the eventual external visual design becomes the graphic extension of the internal realities of a company.


Citations

Kirkham, Pat. Saul Bass: A Life in Film and Design. Laurence King Publishing, 2011, p. 255.

Related Quotes

Saul Bass
Saul Bass
  • Born: May 8, 1920
  • Died: April 25, 1996
  • Nationality: American
  • Profession: Graphic Designer, Title Designer, Film Director

Saul Bass was an American graphic designer and Oscar-winning filmmaker, best known for his design of motion-picture title sequences, film posters, and corporate logos.