Guy Kawasaki Quotes
A crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'.
Citations
Kawasaki, Guy. The Macintosh Way: The Art of Guerrilla Management. Scott Foresman Trade, 1990.
Related Quotes
Guy Takeo Kawasaki is an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word evangelist in marketing the Macintosh as an "Apple evangelist" and the concepts of evangelism marketing and technology evangelism/platform evangelism in general.