Uncovering Insights Quotes

If I see something that seems out of sync with what's already known, the first thing I do is try to find out what's wrong with the data. Once you've done that, and it still seems wrong, that's when things get interesting. It means you've found something new to understand.

My writings are an exploration, and I think a lot of writers would tell you this, but in writing, you're not simply putting down things that are already known to you. You're actually discovering in the writing process, you're actually creating knowledge.

You're trying to find new ideas in people. I always think to myself, what question I am least comfortable asking the person? And then I make sure I ask it early in the interview.

So much of what we try to do is get to a point where the solution seems inevitable: you know, you think "of course it's that way, why would it be any other way?" It looks so obvious, but that sense of inevitability in the solution is really hard to achieve.

Sometimes the writing leads to the revelations, not the other way around.

Knowledge is not gained, it is there all the time. It is the "veils" which have to be dissolved in the mind.

I write books to open people's minds, to present new perspectives, to make people realize that what they think is obvious is not so obvious, that you can look at a trivial situation from a different angle and suddenly reveal other meanings and levels.

Aggregate statistics can sometimes mask important information.