Tv Strategy Quotes

I think NBC got a little reluctant to get behind single-camera shows after 'Scrubs' didn't do what they thought it was going to do following 'Friends.'

Everytime there's an NXT show, people are like, 'Oh, that's the greatest thing I've ever seen.' It's the greatest show on Earth. One of things that they have going for them is the fact they make you wait. They build to it properly. That's a good way to go at this.

You don't want to fall into the trip of doing a 'Predator' story every week for the rest of our lives just because it gets good numbers.

Ratings experts say the best way to get people to watch during sweeps is to leave the audience with a question that won't be answered until the next time the show is on. You know, like Who shot J.R.? I like to think I do this every night - the question is, Is this show still on?

TV's 'real' agenda is to be 'liked,' because if you like what you're seeing, you'll stay tuned. TV is completely unabashed about this; it's its sole raison.

I think when you do a season of television you go into it going I'd like the season premiere needs to be amazing. The season finale needs to be amazing.

The greatest preparation for a TV show is to already have one season behind you.

What frustrates me about some high-concept shows is that they don't give you information until sweeps, but 'Jericho's' audience will get a large piece of the puzzle every week.