Technology Understanding Quotes

The creative industries tend to dismiss technology as just something to buy and not understand how hard it is and how creative it can be as well.

If you don’t use a technology, you will never understand it.

You can and must understand computers now.

To have strongly integrated managers who have a deep understanding of technology is a rare and difficult combination to build. You have to invest a lot in selecting and training these people.

I always get super confused by the way we look at technology, because since when were all phone calls created equal? It's not like every text is the same or that all texts are human interactions that are compromised. I don't get how conduits somehow dictate sentiment.

Generally, the technology that enables disruption is developed in the companies that are the practitioners of the original technology. That's where the understanding of the technology first comes together. They usually can't commercialize the technology because they have to couple it with the business model innovation, and because they tend to try to take all of their technologies to market through their original business model, somebody else just picks up the technology and changes the world through the business model innovation.

It's understandable that the music companies that are comprised of people that are successful by making good creative decisions - they have to decide which out of fifty artists is the next hot one, with no data to go from. It's an intuitive process, and that's what they do well when they're successful. They don't understand technology.

I have friends who have a CD mastering plant in Hollywood and they are very sceptical about European record labels' understanding of digital technology.

People need to understand that the technology is for them. It's not to them. It's not over them. People still sometimes want to be led a little too much.

There's the people who have one of these cell phones in their pockets and don't have a clue how it's made. But I really want to understand.

Most people who are on the inside of a technology have no idea what it's like to look at from an end user's point of view. This is why they have focus groups. I'm really familiar with this because I worked 10 years for Hallmark Cards in the U.S.

We live in a society exquisitely dependent on science and technology and yet have cleverly arranged things so that almost no one understands science and technology.