I've gotten emails from people who purchased items from an infomercial, only to find out that the shipping was more expensive than the item itself. The lesson: If you truly want to order something you see on TV, go online to the product's website and see if you can find out more information.
But in another, I think a woman's going to go into a shop to find a coat or a jacket and I just don't think she's not going to go into a shop because of a bad review she probably didn't even read.
Whether it's buying products or researching what you're buying, or just becoming aware of what you're buying, you're saying so much with the money that you're spending.
It's my job to know what's available from every retailer, catalog, website, antiques mall, and craftsperson. A good designer or decorator has to have an almost encyclopedic knowledge.
We don't believe in market research for a new product unknown to the public. So we never do any.
If you think the products don't match what you want from a product, don't buy it.
I have a habit of walking into any beauty store I pass just to check out what brand they have - since I like to recommend things to friends, I need to know what products are out there.
The whole reason Pinterest exists is to help people discover the things that they love and then go take action on them, and a lot of the things they take action on are tied to commercial intent.
