It's very interesting, the dynamics of popularity. When you do something all the time, you don't worry about whether it's trendy or not.
I think there are some songs that stand the test of time better than others for sure. I think some songs go out of favour; I'll get sick of a song for a while, and I won't play it; then it'll make a comeback.
But things move in circles: one minute it's the models who are famous, then it's the actresses, then it's the designers.
The questions to ask are, why was the decathlon so popular before, and what happened to make it fade? I notice a lot of things in general tend to follow that up-and-down trend.
I have this overriding principle that streetwear could end up like disco: that it will be perceived well at the time but doesn't age well at all.
By the time one song gains popularity, another one is introduced.
Yet, that's what studios do. If one thing works, they'll keep doing it till it runs its course and people aren't interested anymore.
If you start off as a fearsome figure in pop culture, it's almost axiomatic that at some point, years under the lights softens you into a cuddly family figure.
When things become too popular they are always fading away for something else.
Pop music is a fashion, and fashions come and go. The public retires you as their tastes change.
There's this sort of cloud that hangs where people are like: 'How long can you keep the heat of 'Homeland' going?' People have short memories is the truth, and Hollywood loves the new and shiny.
Like all bands, the first two albums are always the ones most written about, and the most covered. When a band gets to their third of fourth album, the story of the band has already been told.
Fads are born to die.
People have been able to see that as cheeky and as flirty as I am, I am not the dreadful slapper that the press used to portray me as. But it will probably all turn around and people will hate me again in a couple of years.
I think there is always an ebb and flow in Hollywood about what is current.
It just seems like we get more popular every eight years or so. For some reason, it becomes cool to like Motorhead again.