Mission Clarity Quotes

What is SOCOM's mission statement in two sentences? Most people I know in SOF cannot recite it. If it's not clear from the bottom up, then it's a problem.

A campaign gives you focus. You wake up to a different hotel alarm clock every day, but you know your mission.

The flakier your mission, the fiercer you have to be on the business side.

Speaker John Boehner complained that Barack Obama ordered the U.S. military into combat in Libya without clearly defining the mission to the American people and Congress. See, apparently, you're only allowed to do that when invading Iraq.

Business purpose and business mission are so rarely given adequate thought is perhaps the most important cause of business frustration and failure.

If we are going to commit American troops, we must be certain they have a clear mission, an achievable goal and an exit strategy.

I think as a company, if you can get two things right--having a clear direction on what you are trying to do and bringing in great people who can execute on the stuff--then you can do pretty well.

My suggestion is that if you need someone outside your company to prepare a mission statement for you, then you really don't know what your mission is, and you probably don't have one.

To gain support in U.S. Congress and from other nations requires clarity, an acceptable mission and an explicit outcome.

The real leader redefines or defines the mission in a very powerful way so that people understand it; it permeates the organization.

That's important when you are running an organization so that the people who work with you know what you believe in and know those beliefs won't change.

To have success, there must be a very clear mission, a staff who understands the mission, enough autonomy to do the mission, and accountability for the success of the mission..

When you have a memorable story about who you are and what your mission is, your success no longer depends on how experienced you are or how many degrees you have or who you know. A good story transcends boundaries, breaks barriers, and opens doors.