Idea Testing Quotes

To me the greatest moment in an experiment is always just before I learn whether the particular idea is a good or a bad one. Thus even a failure is exciting, and most of my ideas have of course been wrong.

There's a joy in having the molecule of an idea, then testing it in front of audiences at secret shows that people only know about the night before.

We cannot be so scared that our ideas or opinions will not survive being tested. If you are afraid of being wrong, then you might not have a good argument.

A startup is not just about the idea: it's about testing and then implementing the idea. A founding team without these skills is likely dead on arrival.

Usage is like oxygen for ideas. You can never fully anticipate how an audience is going to react to something you've created until it's out there.

You have to test your ideas in a public forum.

When ideas are confronted with reality, there will always be surprises.

You can be a great researcher, and you can think you have great ideas, but until you're forced to talk to a potential customer, you never really know.

Don't spend months building something without any idea if someone actually wants it.

During the Middle Ages there were all kinds of crazy ideas, such as that a piece of rhinoceros horn would increase potency. Then a method was discovered for separating the ideas - which was to try one to see if it worked, and if it didn't work, to eliminate it. This method became organized, of course, into science.

The trouble is that you won't get the scientists to agree on a course of action. It is almost instinctive in science to accept contrary views, because disagreeing gives you guidance to experimental tests of ideas - your own and those offered by others...