Be sure to live up to your reputation for honesty and goodness, because many souls who believe you to be honest and good have placed themselves in your hands.
For a good man fame is always a problem.
Above any commercial success one might enjoy, one's reputation for honesty is the most important thing
Honesty is not necessarily the best policy. The best policy would be to acquire a reputation for honesty and then to cheat at the psychological moment.
You only have one thing in business, and that is your reputation
The two chief things that give a man reputation in counsel, are the opinion of his honesty, and the opinion of his wisdom; the authority of those two will persuade.
Reputation is rarely proportioned to virtue.
He who seeks fame by the practice of virtue asks only for what he deserves.
Duke Chartres used to boast that no man could have less real value for character than himself, yet he would gladly give twenty thousand pounds for a good one, because he could immediately make double that sum by means of it.
A reputation for good judgment, for fair dealing, for truth, and for rectitude, is itself a fortune.
