Classical art stands for form; romantic art for content.
One of the influences of Kafka over later writers is not so much in the content of his work as in its form.
Once upon a time I was riding on the top of a First Avenue bus, when I heard a mythical housewife say to another, "Molly, my dear, I would have bought that new brand of toilet soap if only they hadn't set the body copy in ten point Garamond." Don't you believe it. What really decides consumers to buy or not to buy is the content of your advertising, not its form.
...in seduction, as in all forms of marketing, form superseds content.
People always talk about the content, in terms of the politics of it or whatever social issues are in it, and it's like, "Yeah, but I'm also a good comic." You could at least talk about the form of it, and I feel like that's always the thing that's missed.
I hate to see the entire issue decided on as narrow a base, but ... the size of the vote is more important than the arguments that are made.
Referring to the narrowly drawn censure resolution of Joseph R. McCarthy that passed the Senate:
That stupid postmodern emphasis on image over content has slammed us right into a dramaturgy that willfully leaves the audience behind and then resents the fact that they don't 'get it.'
For me anyway when a photograph is interesting, it's interesting because of the kind of photographic problem it states - which has to do with the contest between content and form.
If we no longer judge the content of people's actions, but merely their form, then we are entering dangerous times indeed.
Only cinema narrows its concern down to its content, that is to its story. It should, instead, concern itself with its form, its structure.