The more socially conscious you are, the better the work you make.
There's consciousness in my music, and my music comes from a conscious place. And when people say that, I certainly take it as a compliment. But my job, in terms of selling my music, is to be universal and to try to get it to everybody.
When you make music you are acting as a philosopher. You can either do that consciously or you can do it unconsciously, but you're doing it.
I started digging into parts of myself that I probably ignore and don't really get to express because Common is an artist that is conscious and is aware and is trying to put a positive energy to the world.
When I started thinking about it, I was like, 'OK, if throughout time I get labeled as a conscious artist, I'll be very much celebrated, in a way, and honored.'
I've blown myself up as a revolutionary and conscious artist. As a philanthropist and a performer.
Be an artist of consciousness. Your picture of reality is your most important creation. Make it powerfully profoundly beautiful.
I think you have some artists who try to be as conscious as they can be.