Joshua Foer Quotes
When we first hear [a] word, we start putting these associational hooks into it that make it easier to fish it back out at some later date.
Citations
Foer, Joshua. Moonwalking with Einstein: The Art and Science of Remembering Everything. Penguin Press, 2011, p. 208.
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Joshua Foer is a freelance journalist living in Brookline, Massachusetts, with a primary focus on science. He was the 2006 U.S.A. Memory Champion, which was described in his 2011 book, Moonwalking with Einstein: The Art and Science of Remembering Everything. He spoke at the TED conference in February 2012.